JOB DESCRIPTION
Your Key Responsibilities:
+ Collaborate with team to build an end-to-end digital marketing machine for a fast-growing B2C brand
+ Develop a robust, sustainable, and data-driven digital marketing playbook to acquire and convert customers for City Unscripted’s global expansion
+ Lead Social Growth – Drive engagement, acquisition, and brand presence through social media, influencer collaborations, and community engagement
+ Revenue Optimisation & Conversion Rate Optimisation
+ Craft and execute comprehensive growth strategies aligned with our vision
+ Utilise data-driven insights to identify opportunities and optimise performance
+ Champion a culture of experimentation, encouraging innovation in marketing approaches
+ Cultivate strategic partnerships and alliances to expand our global presence
+ Stay ahead of industry trends, competitive landscape, and emerging technologies
You’ll Be a Great Fit If You Have:
+ 5+ years of digital growth experience
+ Significant experience in a similar role within a consumer brand
+ Proven track record in developing and executing social-first growth strategies within a fast-growing B2C business
+ Expertise in targeting and converting US-based consumers
+ Deep understanding of paid digital, CRM, social, influencer, affiliate, search, and organic strategies
+ Demonstrated success in driving material revenue growth
+ Experience managing a team, high-performing agencies, and working with senior leadership
+ Strong analytical and data-driven decision-making skills
+ The ability to work lean and fast in a start-up environment
+ A passion for travel, authentic experiences, and community-driven growth
Salary
Competitive
Monthly based
Location
, Ouaka, Ouaka, Central African Republic, Ouaka, Central African Republic
, Ouaka, Ouaka, Central African Republic, Ouaka, Central African Republic
